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Ask iGirl: Dampen volume on TV commercials

February 5th, 2008, 9:00 am · 2 Comments · posted by Sonya Smith

helpme!Q: Cox Communication is my signal provider and we are having problems with the incoming signal for sound volume. When changing from another channel to Channel 3 the volume is extremely loud compared to the other channels. The same goes for commercials for many of the stations. We are in the market for a new HDTV; is there a TV on the market that will maintain the volume of incoming signals? If not a TV is there a device that can be connected to the TV line that will manage the sound volume?

iGirl: The volume of TV programs and commercials is not regulated by the Federal Communications Commission. According to the FCC Web site, the agency regulates the amount of power a station can transmit and the peak sound level of the program material. The site goes on to say that within the FCC’s power limitations “broadcasters and program producers have considerable latitude to vary the ‘loudness’ of the program material.”

Now that we understand why some TV programs and commercials are louder, it’s time to explain how that can be avoided.

Wait: Since you are looking to buy a TV, it might be wise to wait until later this year to make that purchase. That’s when two solutions — Dolby Volume and SRS Volume IQ — could solve your problem. Both products maintain a steady audio volume on TVs, as well as set-top boxes, computers, mobile phones and portable media devices.

The Volume IQ from SRS Labs in Santa Ana was picked up by Cirrus Logic this January to be added to that company’s chips. Bill Schnell, a Cirrus spokesman, said manufacturers are designing products right now so consumers could see TVs with these volume controls built in as early as the second half of 2008.

Get regulator: If you just can’t wait, the $40 Terk VR1 Automatic TV Volume Regulator from Audiovox might provide an immediate solution. It is advertised specifically for people wanting to limit the sound of loud commercials or stations. Fifty-three Amazon.com customers reviewed the product for an average rating of 3 out of a possible 5 stars.

Skip commercials: If you have Cox’s digital video recorder — or other TV recording device, like TiVo — you can use it to skip or fast-forward past commercials.

Live with it: I called Cox Communications customer service, was transferred three times, the last time landing in the voicemail of a press contact. Orange County Spokeswoman Ayn Craciun called me back to say that Cox has no control over the sound levels, which she said is controlled only by the networks. She knew of no device from Cox that can limit or regulate volume and said there is no information on the company’s Web site about the subject. She said TV volume disparity “has just sort of been that way since the beginning of time.”

FCC: The Federal Communications Commission Web site offers these suggestions:

  • Some television receivers are now equipped with circuits that can stabilize volume differences. These functions depend on the TV receiver and usually need to be “enabled” or turned on through the “Set up” or “Audio” menu. After searching the Web, I wasn’t able to find any TV with these volume controls built in. I also couldn’t spot the volume control features I mentioned on the Best Buy and Circuit City Web sites.
  • Some audio systems include features that automatically adjust volume, the FCC suggests. Automatic Gain Control circuits raise the audio level if it is too low and lower it if it is too high. Audio compressors can tone down loud sounds. Peak limiters can keep the audio level from exceeding a predetermined level.
  • The FCC also offers the questionably helpful tip of using the “Mute” button on a TV remote control.
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 2 Comments

  • Scott Schoeppner says:

    In reference to the comments about volume control on current HD tvs. Some of the Samsung models do have a volume control in the setup menu. According to Samsung this control “reduces the differences in volume level among broadcasters”. My unit is a LN-T3242H or simply the 32” model. According to the manufacturer the 23”, 26”, 32”, 40” and 46” all have the volume control.
    There are at least 2 levels of quality on these units. The least expensive has a red led in the circular “on” button on the front of the unit and the more expensive unit has a larger led on the bottom of the set. Since this is a kitchen/dining room unit for me, the less expensive works just fine. I have never had to adjust the volume because of a louder commercial than normal programming and I do notice that from channel to channel the volume remains constant. Again, this is a secondary unit for me and I cannot swear that it works 100% of the time, but in my application for this unit, I would highly recommend the product because I believe that the volume control does what it is expected to do. Scott Schoeppner-Anaheim