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Bamboo for Fabrik hard drives come from Santa Ana

July 28th, 2008, 3:51 pm by

**UPDATE, July 30, 2008** Wrong! Due to incorrect information from the PR person at Fabrik, the bamboo isn’t grown in OC. See “Bamboo hard drives not made in OC” for the complete update.**

Fabrik’s [re]drive is made from bamboo Fabrik Inc. made a big splash today with its new SimpleTech [re]drive line of “energy efficient, resource-conscious” computer hard drives.

While the drive has a few technical advances (a fanless cooling system, low-powered drive and an Energy Start adapter to help cut energy usage by 90 percent over comparable drives), it’s the case that caught my attention.

The housing is made from bamboo and recycled aluminum.

The bamboo is grown at Fabrik’s Santa Ana manufacturing facility, which cuts down on transportation costs, says the company. Uh, how’s that? A tech company is growing and using bamboo at its office?

I immediately thought of dozens of questions: Who takes care of the bamboo? Does someone come in weekly to chop down the bamboo? How many hard drive cases can one bamboo stalk cover? And, if there are too many orders, must the drive be back-ordered while the bamboo grows?

I have a call in and will get the answers as soon as I can. Stay tuned.

Other [re]drive features:

  • Has “Turbo” USB 2.0 (huh? Oh and oh…), which is 25 percent faster than USB 2.0, which speeds up performance
  • Includes automated back-up software
  • Users get a free 2 GB account at Fabrik’s Ultimate Backup site (or $4.95 a month for unlimited online back-up storage).
  • The recycled aluminum case also “acts as a heat sink, cooling the drive without the use of a fan, saving additional energy and noise,” says the company.
  • Price: $160 for 500-GB drive

More images:

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New WD drive starts at 27.5 cents per gigabyte

June 18th, 2008, 10:45 am by

Western Digital My Book Mirror EditionThe price of technology always tumbles. But it’s still incredible to me that something that cost me $250 for 2 gigabytes a decade ago now costs 29 cents per gig!

That’s what Western Digital offers with its new My Book Mirror Edition, announced today. I remember documenting the Lake Forest’s company other hard drive feats: Reaching 100 gigabytes in 2001, attracting fans with its 200 GB ‘Drivezilla” in 2002, and finally hitting the 1 terabyte mark (that’s approximately 1,000 gigs) last year.

The new external USB My Book includes software to automatically backs up photos, music, and other computer files. It’s called the ‘Mirror Edition’ because it has two drives — one to back up items, the other to back up the back up. In other words, it’s configured to be a RAID 1 system.

At $290 for the 1 terabyte or $550 for the 2-terabyte capacity, the My Book is, respectively, 29 cents and 27.5 cents per gig.

This isn’t the cheapest out there. By the time the drive is widely available in stores, prices are likely to drop. At the moment, another Western Digital My Book 1 TB drive at Amazon is $199, or 20-cents per gig. And a special at Buy.com this week advertised a 500 GB drive from Fantom for $69.99, or 14-cents per gig.

Prices continue to drop because of technology improvements and competition. While companies like Western Digital and Seagate Technologies still dominate in the hard-disk drive space, they’re competing with many small players who target a niche, such as laptop drives, portable drives or drives for large business users. But since Western Digital maintains its own manufacturing and assembly plants, it says that its costs are lower than the competition. That means it can pass the savings to the consumer.

Another money-saving benefit of the new drives, they use WD’s GreenPower technology, an energy-efficient system with better cooling and no fan so it consumes 33 percent less power than comparable systems (ie: save even more money electricity bills).

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